When fashion slays the Partnership game


QUICK READ: Lexus and Barneys New York team up for new LC 500 coupe with a joint window display at Barneys New York on Madison Avenue, juxtaposed with handbag collections from Balenciaga, Delvaux, Fendi, Fontana Milano 1915 and more as part of the automobile maker’s efforts to create more of a cachet as an exciting lifestyle brand.



Coach Inc Selena Gomez Collection

QUICK READ: SELENA GOMEZ and Coach partnered for a new collection of handbags, leather goods and accessories. The Selena Grace bag was designed by the singer in collaboration with Coach Creative Director Stuard Vevers, and also featured personal touches such as the singer’s signature and a story patch sewn inside.

DIG DEEPER:  For more information on Lexus & Barneys New York, SELENA GOMEZ & Coach or over 8,400 other partnerships, visit MarketingPartnerships.com:


Emojis hit the big screen in Sony’s THE EMOJI MOVIE; Disney Music Group’s OCEAN PARK STANDOFF releases debut EP

the_emoji_movieQUICK READ: Emojis make their theatrical debut August 2017 in Sony Pictures’ THE EMOJI MOVIE. Starring James Cordon, Patrick Stewart and Maya Rudolph, THE EMOJI MOVIE is sure to bring plenty of partnership opportunities for a wide array of brands.


ocean-park-standoffQUICK READ: Disney Music Group’s OCEAN PARK STANDOFF releases their debut EP March 3, 2017. With scheduled performances throughout February as well as a summer tour with Third Eye Blind, expect plenty of opportunities for brand partnerships.

DIG DEEPER:  For more information on THE EMOJI MOVIEOCEAN PARK STANDOFF, or over 1,000 other partnership marketing opportunities, visit MarketingPartnerships.com:mpn_4in_horz