2017/2018 Outlook: 8 movies that could lead your brand to the next big partnership

The upcoming slate of theatrical releases is going to pack a punch starting this summer and continuing through 2018. There are over 1,000 movies, TV shows, gaming and music options available on MarketingPartnerships.com but here’s a list of 8 sizzling titles you should follow as you create your 2017/2018 marketing plans.


transformers_the_last_knightIt’s hard to top a $3.8B franchise! Based on the Transformers toy line and in its fifth (and final) installment, Paramount’s TRANSFORMERS: THE LAST KNIGHT will bringback epic robot battles, larger-than-life visual effects and Optimus Prime at the end of June.


spiderman_homecomingHighly-anticipated fan-favorite franchise (try saying that five times!) SPIDER-MAN: HOMECOMING will be the second reboot of the $4B Spider-Man franchise and the sixteenth film of the Marvel Cinematic Universe, released by Sony Pictures. Hitting theaters this July, it will build upon CAPTAIN AMERICA: CIVIL WAR characters Peter Parker and Tony Stark.


kingsman_the_golden_circleFollowing the breakout comic book-based spy hit KINGSMAN: THE SECRE
T SERVICE, 20th Century Fox will add a transcontinental spin and all-star cast to KINGSMAN: THE GOLDEN CIRCLE when it introduces American counterparts into the action in early October.


While everyone is excited for the next installment of cultural phenomenon STAR WARS: THE LAST JEDI, it’s not the only movie coming out next holiday.  Here’s a look at a couple Holiday 2017 films:


pitch_perfect_3Fans will be ready to have a Merry Pitchmas as Universal Pictures’ PITCH PERFECT 3, the follow-up to summer 2015’s blockbuster sequel, hits theaters just in time for the holidays in late December. The eagerly awaited next chapter promises a returning cast and musical laughs.


ferdinandSwitching gears to a popular childhood novel brought to life in 3D computer animation, Blue Sky/20th Century Fox Animation’s FERDINAND will follow a pacifist bull, who prefers smelling flowers to fighting, on a comedic adventure for families in late December.



fiftyshadesfreedbwKicking off the year in a saucier fashion, the third chapter of the “Fifty Shades” phenomenon brings Universal Pictures’ FIFTY SHADES FREED, which will continue events from FIFTY SHADES DARKER for a sizzling Valentine’s Day mid-Febuary.


Nothing says Spring like sci-fi! Warner Bros.’s READY PLAYER ONE is based on a best-selling novel full of pop-culture and centered around a futuristic virtual treasure hunt. Directed by Steven Spielberg, the film promises adventure and will be released at the end of March.


avengers_infinity_war_part1newerAppealing to Marvel Comics superhero enthusiasts, AVENGERS: INFINITY WAR PART 1, builds upon the popular AVENGERS stories. Iron Man (Robert Downey Jr.), Thor (Chris Hemsworth) and the rest of the team will return to battle the evil Thanos (Josh Brolin) in early May.


If we had to pick a theme for this round up, it would be ACTION, ACTION, ACTION! Stay tuned as we track more must-follow titles in 2018 and beyond.

Find out more about these movies and over 1,000 other marketing opportunities, visit:mpn_4in_horz



QUICK READ: DreamWorks Animation brings best-selling book series CAPTAIN UNDERPANTS to the big screen June 2017. Featuring the voices of Kevin Hart and Ed Helms, this family movie event is sure to bring plenty of partnership opportunities for a wide array of brands.



QUICK READ: Hallmark Channel’s JUNE WEDDINGS continues with romantic movies, specials, bridal advice and new original premieres.

DIG DEEPER:  For more information on CAPTAIN UNDERPANTS, JUNE WEDDINGS or over 1,000 other partnership marketing opportunities, visit MarketingPartnerships.com:mpn_4in_horz




QUICK READ: Disney’s COCO (2017) follows the story of Miguel, a 12-year-old boy who finds himself in the stunning and colorful Land of the Dead following a mysterious chain of events. With the Lee Unkrich (TOY STORY 3) and Adrian Molina (MONSTERS UNIVERSITY) set to direct, expect plenty of opportunities for engaging partnerships.


QUICK READ: The long-awaited next entry into the Legend of Zelda series will debut on Nintendo’s brand-new next generation console, Nintendo Switch in March 2017.

DIG DEEPER:  For more information on COCO, THE LEGEND OF ZELDA: BREATH OF THE THE WILD or over 1,000 other partnership marketing opportunities, visit MarketingPartnerships.com:mpn_4in_horz