Lyft Activates Strange Mode; White Castle and USA Luge Challenge Fans to Be A Slider

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QUICK SEARCH: Netflix and Lyft partnered to promote the second season of STRANGER THINGS. The ridesharing company created a unique riding experience for its passengers across the U.S. Halloween weekend. Lyft users could also opt into “Strange Mode,” which made in-app cars resemble waffles, Christmas lights, and red illuminated STRANGER THINGS logos.

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QUICK SEARCH: United States Luge Association and White Castle teamed up for the nationwide “Be A Slider” contest, which offered one bold Craver to win a trip for two to the 2018 USA Luge Fantasy Camp where they could experience what it takes to be a luge athlete.

DIG DEEPER:  Learn more about Lyft & STRANGER THINGS, White Castle & USA Luge, or over 8,600 other marketing opportunities at MarketingParnterships.com.

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MIKE AND IKE sweetens Six Flags’ 3 Point Challenge game; Entenmann’s joins the Harlem Globetrotters

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QUICK READ: Six Flags and MIKE AND IKE® have teamed up for a basketball themed partnership at participating parks across the country. The highly popular 3 Point Challenge game inside Six Flags parks will be branded the MIKE AND IKE® Game Zone, showcasing the new limited-edition MIKE AND IKE® and HOT TAMALES® packaging from its recent partnership with NBA2K17.

 

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QUICK READ: Entenmann’s® Donuts partners with The Original Harlem Globetrotters to become the official doughnut of the team’s 2017 World Tour. Samples of the classic, bite-sized Pop’ems Donuts were available at select games across the country, along with other

DIG DEEPER:  For more information on Marvel’s MIKE AND IKE and Six FlagsEntenmann’s and The Harlem Globetrotters or nearly 8,000 other partnerships, visit MarketingPartnerships.com. Depending on your membership level, details about this partnership may only be available for this week. If you are a VIP Member, you have unlimited access to this partnership (and thousands more) anytime, anywhere.  Only on:

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A partnership from UEFA and Pepsi sends fans to the UEFA Champions League Final

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QUICK READ: The United European Football Association and PepsiCo encourages “superfans” to share their favorite football moments and rewards their passion for the sport with the chance to win tickets to the UEFA Champions League Final.

DIG DEEPER:  For more information on UEFA & Pepsi, or nearly 8,000 other partnerships, visit MarketingPartnerships.com. Depending on your membership level, details about this partnership may only be available for this week. If you are a VIP Member, you have unlimited access to this partnership (and thousands more) anytime, anywhere.  Only on:

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