MarketingPartnerships.com Reaches Major Milestone 5,000th Member to its Community of Marketing Executives

Los Angeles, California, March 12, 2018 – The L.A. Office’s boutique powerhouse has reached a landmark 5,000th member to their online marketing community, MarketingPartnerships.com, the meticulously produced 24/7 online tradeshow holds a top-tier place cemented in an often short-lived business.

President Mitch Litvak, hailing from a studio promotional background, created an innovative service that is clear, easy to use and effective.  “Our 24-year history has always focused on bringing the brand and entertainment marketing communities much closer.  MarketingPartnerships.com is a niche community that has evolved into win-win relationships, creating the right resources and environment for these marketers to create partnerships that resonate with their consumers.”

Marketers in the community of 5,000 come from companies like Kellogg’s, Nestle, Coca-Cola, Facebook, Crayola, Macy’s, Amazon, General Mills, ConAgra, True Value, CBS, Samsung, Google, Twitter, FTD, Teleflora, Six Flags, Amazon, Sandals Resorts, Microsoft, Henkel, Dole, T-Mobile, Del Monte, Darden, McDonald’s, Sony, Lego, Girl Scouts, California Lottery, Tyson, Bloomingdales, Fandango and many more.

Corporate membership includes marketers from virtually every entertainment company in the business:  Film companies include 20th Century Fox, Disney, Paramount, Sony, Universal Pictures and Warner Bros. Pictures; TV Companies- A+E, AMC, DreamWorks TV, Hallmark Channel, Nickelodeon, Disney Channel, NBC, HSN, Weather Channel, and Warner Bros. TV; Gaming- Nintendo, Xbox, Activation, 2K, Blizzard; Music Companies- Universal Music Group, Big Machine Music, Disney Music, Kidz Bop, CMA and the Recording Academy; Brands- Campari America, Kellogg’s, and several others.

A number of other promotion-friendly companies round out the Corporate membership.  These include leading Marketing Agencies, Mall Companies, Non-Profit Organizations, Online Content Providers, Toy Companies and more.

“We burn the candle at both ends,” remarks Litvak, and 5,000 members create a lot of fire power for the partnership marketing community.”

About MarketingPartnerships.com

MarketingPartnerships.com is an online community created as a business tool to help marketers efficiently and effectively connect with the people, resources, properties and research that are an integral part of their jobs.   In addition to finding the right people, resources, innovative tools and key promotional decision makers from entertainment companies, brands and agencies, marketers will have access, and be able, to search for and identify over 1,000 marketing opportunities available on an ongoing basis.

About The L.A. Office

For almost 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Our clients. members and event attendees rely on our proven ability to bring together the people and companies that are driving the business. In addition to connecting the right people, The L.A. Office’s portfolio of services includes: MarketingPartnerships.com; biannual marketing events; and personalized consulting. Our tools and services streamline the process to formulate successful marketing campaigns.

5 Gaming Opportunties Coming This Holiday Season

As summer turns to fall, the gaming industry braces for its biggest time of year: the holidays. More AAA titles are released by the major gaming developers than any other point in the year and the titles coming to homes this fall and winter make this year exceptionally robust.

Below are five of the most anticipated video game releases, chock full of partnership opportunity, coming out this holiday season.

CALL OF DUTY: WWII | Activision

(November 3, 2017)

cod

One of the most iconic and successful video game franchises of all time returns to it’s roots in the past with CALL OF DUTY: WWII. The new game, coming in November, looks to redefine World War II for a new gaming generation. The CALL OF DUTY franchise has a history of extensive partnerships with brands like Frito-Lay, Pepsi, Jeep, Uber and more. Read more here.

SUPER MARIO ODYSSEY | Nintendo

(October 27, 2017)

mario odyssey

After announcing a whole host of games for their new console, the Nintendo Switch at E3, this holiday season will see some of the most anticipated hit the market. SUPER MARIO ODYSSEY gives players a whole host of new abilities to use with the beloved character. The Mario brand is great for kid-friendly promotions, as proven by tie-ins with companies like Frito-Lay and Yogurtland. Read more here.

ASSASSIN’S CREED ORIGINS | Ubisoft

(October 27, 2017)

assassins

As the 10th installment of ASSASSIN’S CREED (which expanded into movie theaters late last year as well), some were worried that the nearly decade long franchise had run out of steam. ASSASSIN’S CREED ORIGINS looks to breathe new life into the game and show off new mechanics and a gorgeous, violent setting that brands in the alcoholic beverage, CPG or electronics industries could fit in perfectly with. Read more here.

MIDDLE-EARTH: SHADOW OF WAR | Warner Bros. Interactive

(October 10, 2017)

Middle-Earth_Shadow_of_War

After the original, MIDDLE-EARTH: SHADOW OF MORDOR, sold well over a million copies, the sequel from Warner Bros. Interactive Studios comes this fall. Expanding the Lord of the Rings universe, MIDDLE-EARTH: SHADOW OF WAR promises more exciting combat and even more partnership potential. Read more here.

STAR WARS BATTLEFRONT II | EA

(November 17, 2017)

star_wars_battlefront_ii

Landing with a slight thud, the original reboot of the Star Wars BATTLEFRONT franchise in 2015 didn’t live up to the expectations of many. The sequel, however, promises more content, better game play and a more well-rounded experience. Look for partners to be clamoring for an opportunity to team up with this legendary IP. Read more here.


Look for more blog posts in the future that will cover the partnership marketing industry across even more brand and entertainment categories. Additionally, for access to more partnerships and marketing opportunities, create a profile on MarketingPartnerships.com.

Still not enough? Unlock the full database by upgrading to VIP!

WCA-10312_BPM_VIPMI_R05_JB01

  • Track 8,500+ successful partnerships and feature your own
  • View 1,200+ current and past Promotional TV Spots
  • Browse 1,000+ Marketing Opportunities
  • Contact and connect with close to 5,000 Marketing Professionals

On behalf of the team at The L.A. Office, thanks for reading and we’ll see you next time!

Best,

nick_mitich

Nick Mitich
Digital Marketing & Membership Supervisor
The L.A Office


Find out more about these gaming titles and over 1,000 other marketing opportunities, visit:

cropped-mpn_4in1.png

5 Titles That Changed The Game At E3

E3 has quickly become the world’s premiere video game conference where the top developers in the industry hock their wares and prime the public for releases on the horizon. It’s also no surprise that the event has become such a phenomenon. The gaming industry was worth a staggering $99 billion in 2016 and a study reported that there are now nearly 2 billion people who play video games around the world.

So, what does E3 mean for the partnership marketing industry? It means tons of chances for incredible brand exposure and unique opportunities to integrate with properties that target a specific and brand-focused market.

Let’s take a look at 5 gaming titles that were either announced or updated at the conference. Each one of these games offers an abundance of partnership potential that your brand could be the beneficiary of.

Want to read up on even more gaming opportunities? Head over to MarketingPartnerships.com… A basic profile is free!


CALL OF DUTY: WWII | Activision

(November 3, 2017)

cod

One of the most iconic and successful video game franchises of all time returns to it’s roots in the past with CALL OF DUTY: WWII. The new game, coming fall 2017, looks to redefine World War II for a new gaming generation. The CALL OF DUTY franchise has a history of extensive partnerships with brands like Frito-Lay, Pepsi, Jeep, Uber and more. Read more here.

SUPER MARIO ODYSSEY | Nintendo

(October 27, 2017)

mario odyssey

Nintendo had one of the most exciting E3’s out of all of the major developers by announcing a whole host of new games for their new console, the Nintendo Switch. One of the most intriguing of those announcements is SUPER MARIO ODYSSEY, which gives players a whole host of new abilities to use with the beloved character. The Mario brand is great for kid-friendly promotions, as proven by tie-ins with companies like Frito-Lay and Yogurtland. Read more here.

ASSASSIN’S CREED ORIGINS | Ubisoft

(October 27, 2017)

assassins

As the 10th installment of ASSASSIN’S CREED (which expanded into movie theaters late last year as well), some were worried that the nearly decade long franchise had run out of steam. The gameplay of ASSASSIN’S CREED ORIGINS shown at E3, however, did much to assuage those fears. Boasting new mechanics and a gorgeous, violent setting, brands in the alcoholic beverage, CPG or electronics industries could fit in perfectly. Read more here.

ANTHEM | Electronic Arts (EA)

(Q4 2018)

athem

One of the announcements that drew the most buzz was Bioware’s (EA) ANTHEM. Gameplay video showed a game with beautiful graphics and a seemingly incredible open world. Drawing comparisons to Activision’s DESTINY, ANTHEM will feature multiple large updates of downloadable content so the partnership window will extend well past its initial release date. For more on ANTHEM, click here.

MARVEL’S SPIDER-MAN | PlayStation

(Q1/Q2 2018)

spiderman

Lastly, we have Sony Interactive Entertainment’s SPIDER-MAN. Another game that revealed gameplay footage during the conference, this game will feature a Spider-Man more dynamically playable than in any game he’s been in before. Click here for more.


Look for more blog posts in the future that will cover the partnership marketing industry across even more brand and entertainment categories. Additionally, for access to more partnerships and marketing opportunities, create a profile on MarketingPartnerships.com.

Still not enough? Unlock the full database by upgrading to VIP!

mp_vip_email_hero_territory1_comp7

  • Track 8,400+ successful partnerships and feature your own
  • View 1,200+ current and past Promotional TV Spots
  • Browse 1,000+ Marketing Opportunities
  • Contact and connect with close to 5,000 Marketing Professionals

On behalf of the team at The L.A. Office, thanks for reading and we’ll see you next time!

Best,

nick_mitich

Nick Mitich
Digital Marketing & Membership Supervisor
The L.A Office


Find out more about these gaming titles and over 1,000 other marketing opportunities, visit:

cropped-mpn_4in1.png